Manufacturer Analysis
Straight analysis of manufacturer analysis and what it means for your business.
Mercedes Builds the Marco Polo In-House: The Real Signal
Mercedes now converts the Marco Polo camper itself. What the in-house build means for UK campervan dealers and converters.
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Bailey's Ascent Shadows the Adamo, and Why It Matters for Dealers
Bailey's new Ascent matches three Adamo models on name, price and Ford Transit base, so here's what UK dealers should ask Bailey before selling it.
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Bailey Rebuilds the Unicorn Around the Tow Car, Not the Layout
Bailey's 2027 Unicorn Family runs from £27,799 to £41,999 across Lite, Deluxe and Grande, so here's what the new price ladder means for UK dealers.
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Thetford's New Sink Bowls Are a Price Play, Not a Design Story
Thetford's new SBL sink bowls lead on price, not design, so here's what that says about builder costs and what UK dealers should check before 2027.
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Thetford's Matte 902 Induction Hob: What UK Dealers Need to Know
Thetford's new 902 induction hob gets matte glass and a 10A cap. We check the claims and explain what it means for UK dealers before you spec it.
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Thetford iNDUS eco: Hymer and Kabe Back Black-Tank Toilets
Thetford iNDUS eco is now standard on Kabe's top motorhomes and fitted to Hymer's 2027 B-ML, so here is what UK dealers should check before buyers ask.
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Coachman's Veloce Opens a Cheaper Door Into Its Motorhome Range
Coachman's first campervan lands £20,000 under its cheapest motorhome: see what the £86,500 Veloce means for dealers and how to sell it.
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Wellhouse Sells First 30 Electric Kia PV5 Campers: Why It Matters
Wellhouse has sold its first 30 electric Kia PV5 i-Campers on deposits, and UK campervan dealers should read the demand signal and act now.
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Truma iNet Box 2G Sunset: What UK Dealers Must Do Now
Truma ends iNet Box support on 1 January 2028. Its loyalty offer closes 30 November. What it means for UK dealers, workshops and owners.
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Truma's Condensate Spout Takes Aim at the 3D-Printed Drip Lip
Truma's new Combi condensate spout takes on cheap 3D-printed drip lips, so see what it means for your parts counter and handovers.
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Thetford's Compressor Fridge Shift Is Really a Battery Question
Thetford is backing 12V compressor fridges, but for UK dealers the real issue is battery capacity, so here is what to check before your next handover.
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Cello Voyager Puts 5G Inside a 12V TV: What Dealers Should Check
Cello Voyager 12V smart TV with built-in 5G router: the spec gaps, the coverage catch and four questions UK dealers should ask before stocking it.
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Bailey Expands Its Autograph Range With Two Clear Signals to the Market
Bailey's two new Autograph motorhomes are built for extended, self-sufficient touring. Here's what the 79-4F and 79-4XT signal about where the UK coachbuilt market is heading.
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Coachman Tightens Its Grip on the Premium Caravan Market with Lusso IV 2026
Coachman's strategic shift on the premium market. The 2026 Lusso's refined positioning reveals where the top end of UK caravanning is heading.
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Bailey's Endurance E62: A Proper All-Season Campervan, Not a Lifestyle Prop
Bailey's Endurance E62 is a 6-metre, Ford Transit-based campervan built for year-round touring. Here's why it matters for the UK campervan market.
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Bailey of Bristol Doubles Down on Waste Reduction — And That's a Bigger Signal Than It Looks
Bailey has extended its waste management partnership for three years. Strip away the CSR language and this is operational discipline, cost control and supply-chain resilience.
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Adria Redefines Its Best-Selling Adora for 2026 — And That Matters More Than It Looks
ADRIA has done a ground-up rethink of the Adora for 2026. Here is what the changes signal about where consumer expectations, dealer margins and competitive pressure are heading.
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Adria's 2026 Action Range Signals a Reset in Compact Caravan Design
Adria has rebuilt the Action range from the ground up for 2026. Here is what it signals about where the compact caravan market is heading and what it means for UK dealers.
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Swift Brings Back the Conqueror Range — A Big Deal for Touring Caravans in 2026
Swift has revived the Conqueror and Conqueror Grande for 2026. Here is what the comeback signals about where the mid-market touring caravan segment is heading.
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